HBR Guide to Setting Your Strategy

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Set your company up for long-term success

Every company needs a strategy. A focused strategy aligns decision making throughout the organisation and helps establish a competitive edge in the marketplace. But with so many options to consider, how do you define a unique strategy that will ensure growth?

Whether you're starting a business from scratch or leading an existing company facing new threats, this book offers the direction you need. The HBR Guide to Setting Your Strategy provides practical tips and advice that break down the process of crafting strategy so you can identify the areas your company should build on to help it thrive long into the future.

You'll learn to:

Understand what strategy is - and what it isn't
Define where you'll play and how you'll win
Conduct more-effective strategic discussions with your team
Test your strategy before you implement it
Communicate your strategy to key stakeholders
Ensure your strategy is flexible and adaptable

Arm yourself with the advice you need to succeed on the job, with the most trusted brand in business. Packed with how-to essentials from leading experts, the HBR Guides provide smart answers to your most pressing work challenges.

Book details and technical specifications

Format: Paperback / softback
ISBN13: 9781633698925
Published: August 2020

Number of pages: 272
Width: 127 mm
Height: 228 mm
Depth: not specified

Publisher: Harvard Business Review Press